As the United Kingdom’s Festival and Markets Authority (CMA) continues to evaluate Microsoft’s acquisition of Activision Snowfall, public sentiment seems to be on Microsoft’s aspect with round 75% of public feedback pro-merger.
The CMA invited the public to share their thoughts at the Microsoft Activision Snowfall merger as a part of its inquiry into the pending acquisition. The CMA revealed that it won over 2,100 emails all the way through this section and that “round 3 quarters had been extensively in choose of the Merger and round 1 / 4 had been extensively in opposition to the Merger.”
A few of the responses the CMA won and shared as a part of its briefing integrated perspectives equivalent to “Sony and Nintendo are more potent than Microsoft in console gaming, and the Merger will assist Microsoft compete extra carefully in opposition to them;” and “The Merger is a response to Sony’s trade style for PlayStation, which has traditionally concerned securing unique content material or early get right of entry to to well-liked cross-platform gaming franchises, equivalent to Ultimate Delusion and Silent Hill.”
Perspectives from the ones in opposition to the Merger integrated responses equivalent to “Microsoft is already dominant in PC working methods, and this Merger is an try to acquire a equivalent place in gaming,” and “this will be the biggest merger in gaming historical past, paving the way in which for a possible string of long run acquisitions of publishers equivalent to Take Two, EA, Ubisoft, thereby expanding focus available in the market.”
The United Kingdom unfolded its investigation to public opinion in October after finishing the primary two levels of its investigation into the Microsoft-Activision merger. The CMA plans to stay amassing proof and post provisional findings sooner than a last file which remains to be months away.
In the meantime, the deal is still underneath scrutiny because the U.S. FTC introduced it plans to sue to block the acquisition, calling the deal destructive to festival in “high-performance gaming consoles and subscriptions.”
Matt T.M. Kim is IGN’s Information Editor. You’ll be able to achieve him @lawoftd.

